BOBBY KING

About me

I've worked in the user-centered design field since 2007. I've worked in all the main UX roles: interaction / product design, user research, content design and service design.

I started my career as a data manager in the statistics division of the Scottish Government. I then worked as a researcher and analyst for the Student Loans Company before leaving to become a consultant UX Designer in 2014.

As the UX field has shifted towards leveraging big data and AI I've learned new skills by working with Fintech start-ups and data scientists. I worked as a data analyst for Clydesdale Bank then started the Scottish Fintech meet-up with Sergei Pomphrey.

I recommend founders and product owners use a combination of new tools (such as machine learning and generative AI) with established UX research methods. To me, UX design will always be about people working together, even as the tools we use evolve.

Talks and writing

How I approach research and design.

• Big Government Design - talk for UX Glasgow
• Storytelling in User Research - Medium article for the User Research Explained channel
• Our top User Research Mistakes - talk for UX Edinburgh at Product Tank
• Fintech Design - talk for Scottish Fintech
• Kiss Goodbye to Your Good Old UI - talk for UX Glasgow
• Data UX: Beyond Wireframes - blog post for Testing Time

Inspiration

As a designer I've been inspired by:

• Indi Young's 'Mental Models'
• Erika Hall's 'Just Enough Research'
• Jakob Nielsen and Don Norman, for inventing UX
• Steve Krug for democratising user testing
• Jon Kolko's 'Thoughts On Interaction Design'
• Heydon Pickering's inclusive design books
• Bill Buxton's 'Sketching User Experiences'
• Mike Rohde's sketch notes
• Avinash Kaushik's actionable insights
• DIY punk